Course - Overview

In a world where everything is becoming experiential and image-centric, there is need of

trained individuals in visual literacy to generate brand & context-specific understanding

of Visual Merchandising and Display Design. This program is for people interested in

getting into the field of Commercial Display Design for businesses, which depends

extensively on appealing display systems.

The program is an 11-month Professional Certificate that enables students to acquire the

right set of skills and understanding to be successful in this sector.

The program will be in the form of workshops, studios with hands-on learning and Seminars.

The exposure of real-life problems will be given through live industry projects and

collaborations with other disciplines within Pearl Academy.

This program is open to applicants from all disciplines, including those who are not from

design backgrounds. As a part of the program, students undergo programs including

Design Fundamentals with emphasis on Human scale, proportion and Aesthetics,

Effective ways of problem-solving with design abilities, Communication & Branding,

Display Techniques and Practices, Visual Merchandising, Color, Décor, Lighting and

styling, Thematic strategies, among others. Students will also receive instruction in

design research to develop their ability to design solutions based on empathetic insights.

The purpose of this program is to enhance the design capability of students but also to

provide them with a thorough understanding of the commercial and business aspects of

Visual Merchandising and Display Design.


Career Path

Our 360° comprehensive learning-based model opens up multiple avenues and opportunities for students.

Career image
  • Visual Merchandiser

  • Retail Assistant

  • Stylist

  • Retail Manager