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Course - Overview
Our fashion business management course is a unique one that focuses on the management and business verticals of the fashion and lifestyle industry by mapping consumer behavior, emerging markets, fashion forecasting, branding & marketing strategies. Our fashion management course also provides knowledge on the fundamental foundation of the supply chain: from strategic to creative, production to logistics, sales to marketing and brand communication.
Students get hands-on experience via industry live projects and masterclasses by leading industry giants and international faculty. They learn to master leadership and organizing skills alongside industry relevant knowledge. Graduates of our fashion management course may then pursue careers as merchandisers, fashion buyers, product developers or entrepreneurs in the fashion industry.
Curriculum
Semester 1
Business Communications | Fashion Industry Appreciation | Understanding People and Organisations | Marketing Research
Semester 2
Fundamentals of Management | Retailing & Visual Merchandising | Marketing Fundamentals | Product Merchandising
Semester 3
Customer Experience Management | Fashion Value Chain Management | Accounting for Decision Making | Fashion and Lifestyle Products | Digital Marketing Communication Tool | Global Consumer and Trends
Semester 4
Ile | Lip
Semester 5
Advertsing and Sales Promotions | E-commerces | Entrepreneurship | Retail Environment
Semester 6
Major Project | Professional Practice
Specialisation
Location : Delhi-West | Mumbai | Bengaluru | Delhi-South
Duration : 3 Years
Eligibility : 10+2 ,in any discipline.
Certification : Professional Diploma (at the end of 3rd year)
Course - Overview
Curriculum
Year 1
Sem 1- Business Communications, Fashion Industry Appreciation, Understanding People and Organisations, Marketing Research
Sem 2- Fundamentals of Management, Retailing & Visual Merchandising, Marketing Fundamentals, Product Merchandising
Year 2
Sem 3- Customer Experience Management, Accounting for Decision Making, Fashion & Lifestyle Products, E-Commerce
Sem 4- Fashion Value Chain Management, Digital Marketing Communication, Global Consumer and Trends, International Experience Lab
Year 3
Sem 5- Advertising & Sales Promotions, Retail Environment, Entrepreneurship and New Ventures, Live Industry Project
Sem 6- Major Project, Professional Practice
Career Path
Our 360° comprehensive learning-based model opens up multiple avenues and opportunities for students.
- Product Development Expert
- Production and Supply Chain Expert
- Fashion marketer and content creator
- Retail Supply Chain Expert
- Visual & Retail Merchandiser
Location : Delhi-West | Mumbai | Bengaluru | Delhi-South
Duration : 3 Years
Eligibility : 10+2 ,in any discipline.
Certification : Professional Diploma (at the end of 3rd year)
Course - Overview
Curriculum
Year 1
Sem 1- Business Communications, Fashion Industry Appreciation, Understanding People and Organisations, Marketing Research
Sem 2- Fundamentals of Management, Retailing & Visual Merchandising, Marketing Fundamentals, Product Merchandising
Year 2
Sem 3- Customer Experience Management, Accounting for Decision Making, Fashion & Lifestyle Products, E-Commerce
Sem 4- Fashion Value Chain Management, Digital Marketing Communication, Global Consumer and Trends, International Experience Lab
Year 3
Sem 5- Advertising & Sales Promotions, Retail Environment, Entrepreneurship and New Ventures, Live Industry Project
Sem 6- Major Project, Professional Practice
Career Path
Our 360° comprehensive learning-based model opens up multiple avenues and opportunities for students.
- Luxury Marketing Manager
- Fashion Consultant
- Digital Marketing Manager
- Customer Relationship Manager
- Luxury Retail Manager
