Course Overview

The program is curated in a way that allows design students to identify areas of interest within the field of Fashion Styling and Image Design.

The course covers 3 major areas of Styling:

  • Personal: Styling for individual clients
  • Editorial: Aspirational styling for magazines, designer’s look books, and similar media in both printed and digital forms
  • Commercial: Styling for advertisements, films, fashion shows, and other promotional platforms.

    By the end of the course, the learner will be able to identify their specialisation and become a professional in their respective fields.

    This program aims to equip the student with an in-depth understanding of a stylist’s role in today’s fashion industry. The course enables the learner to adopt the mindset of a global thinker and pursue a career in the international styling industry.

    During the entire course, students get a hands-on experience of how the world of fashion and communication functions in both domestic and international environments. They are equipped with the necessary skills of Photography, Video Making, Hair and Make-Up, and Graphic Designing to become well-versed with this dynamic fashion industry.

    The course adopts a diversified learning pathway across varying levels of subject complexity and multiple areas of specialisation with the aim to inculcate the capacity, drive, and value-based professional competence in students, so that they can address multiple challenges in their field of work and provide solutions that add to a business’ value.

At the initial level, it facilitates in-depth learning that revolves around various aspects related to Fashion Styling, including style visualization & editing, image design & development, makeover, digital fashion styling, and social media, to name a few. The practice of engaging students in live experiences is started at the basic level so that a fair mix of theoretical, digital, and practical knowledge is integrated into the learning system. The ability of the students will extend into various branches such as ideation, concept development, story or look realisation, theme integration, forming a brand image, identifying trends, mapping out fashion influences, and production feasibility.


During the middle phase of the course, students are given opportunities to experience learning beyond the Academy’s boundaries through interactions with experts in design and art-related fields, along with interactions from well-known professionals from the fashion styling, image design, media, blogging, and grooming industry. They provided with some much-needed exposure through industry visits to fashion studios, hair styling & make-up boutiques, advertising firms, photography & film studios, and fashion retail markets to understand the context of their learning and its ultimate application.


At a higher level, the course helps in the development of independent learning and cross-course interaction – interdisciplinary learning is promoted through independent projects that will enable the students to graduate as highly competent professionals who are capable of decision-making as well as hands-on competencies suited to fashion labels and brands, retail clothing outlets, print media, electronic media, corporate & organisations, forecasting agencies, fashion or entertainment media, and various relevant enterprises.

Curriculum

Visual Culture | Material Culture | Media Culture & Design Culture

An explorative level that develops a strong foundation of a creative voice and multiple skills required for fashion professionals.
Contextualisation of Fashion | Exploration of Different Visual Communication Tools | Fashion Languages and Personal Styling | Approach to Commercial Styling

An unwavering focus on developing the relationship between the learner and the industry. Every student will undergo a live project (cross-disciplinary) and obtain valuable international experience.
Photography & Design Software | Editorial Styling | Industry-Oriented Projects | Hair and Makeup | Relevance of Social Media | International Lab

Every student will undergo a Professional Practice and Final Project session before their final portfolio display.
Advance Commercial Styling | Advance Editorial Styling | Application of Styling in Costumes for Film and Theatre | Career Mentoring | Work-Integrated Learning | Final Design Project | Making a Professional Portfolio

Career Path

Our 360° comprehensive learning-based model opens up multiple avenues and opportunities for students.

  • Fashion Stylists & Image Designers

  • Stylists in Advertising

  • Brand Stylists

  • Styling Coordinators

  • Personal Shoppers

  • Social Media Managers

  • Image Consultants

  • Celebrity Stylists

  • Stylists in the Television Industry

  • Editorial Stylists

  • Bloggers

  • Stylists for E-commerce

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