Course - Overview

Currently, the luxury market is expanding at a rapid pace. This program aims to equip the

student with a broad range of relevant skill sets, ultimately making them employment

ready in India’s luxury industry. The scope of the program is to enable students to either

develop the spirit of an independent entrepreneur or be employable in the luxury

industry. The luxury sector in India can be broadly split into the following verticals, and

this program covers all of them.

  • Products: Apparel and Accessories, Pens, Home Décor, Watches, Jewellery, Wines,

and Spirits

  • Services: Spas, Concierge Service, Travel & Tourism, Fine Dining, and Hotels
  • Assets: Yachts, Fine Art, Automobiles, and Real Estate

Theory and application-based problems-solving methods are employed to develop

specialised skills in the areas of brand management, retail operations, marketing, and

clientele management. The assessments in this program are designed to help individuals

become industry-ready, with an integration of F2F learning and online programs so that

students are engaged with learning as deeply as possible.

During the learning journey, students get to meet experts from the industry, such as

individuals from LVMH, Genesis Luxury, Salvatore Ferragamo, Gucci, and Tag Heuer. Along

with this, students can opt for an industry internship so that they get an opportunity to

expand their knowledge and gain new perspectives.

CAREER PROSPECTS

  • Sales Associate • Visual Merchandiser • Product Category Expert
  • Luxury Retail Operations Executive • Inventory Controls Executive
  • Business Development Executive

Curriculum

Semester 1
Business Communications | Understanding People and Organisations | Luxury Industry Appreciation | Marketing Research

Semester 2
Fundamentals of Management | Aesthetics and Culture | Marketing Fundamentals | Luxury Marketing

Semester 3
Global Consumer and Trends | Luxury Retail Merchandising Operations | Accounting for Decision Making | Customer Experience Management

Semester 4
Luxury Goods and Services | Digital Marketing | Ile | Lip

Semester 5
Entrepreneurship & New Ventures | Event Management | Pr & Advertsing | International Business

Semester 6
Lean Business Startup | Business Consulting Project | Industry Consulting Project | Content Creation for Social Media